When you mention Texas Wesleyan to someone in the Dallas-Fort Worth area, they are likely to respond with two words: "Smaller. Smarter." Our branding is driving positive gains in awareness and perception in the marketplace.
"Smaller. Smarter." is really much more than just a tagline. It is who we are and what we do as a University. Our integrated marketing and branding may open the door, but it is our faculty, staff, students and alumni that embody the "Smaller. Smarter." experience.