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Smaller. Smarter. wins five Education Digital Marketing Awards

02.21.2020 | By: Texas Wesleyan University
Photo of a Texas Wesleyan billboard, which reads

Texas Wesleyan’s award-winning Smaller. Smarter. marketing campaign and website are getting national praise, once again. The campaign received five awards, including two golds, in the seventh annual Education Digital Marketing Awards, sponsored by Higher Education Marketing Report.  

Texas Wesleyan’s fall 2019 television commercials won gold in the digital short video category, while its billboards (example pictured above) won gold in the electronic advertising category. In addition, the Small Class. Big Scholarships. campaign won a silver in the digital marketing program category. Merit awards were also given to TXWES for a Facebook digital ad and the recent update to the Cashier’s Office website.

“These award-winning ads are the result of the hard work and creativity that I see everyday in the Office of Marketing & Communications,” Shannon Lamberson, associate vice president of marketing & communications, said. “Texas Wesleyan’s brand is unique in higher education and it is being noticed by not only national marketing experts, but the talented students who ultimately choose to come here for school. We are grateful for this honor.”

Watch the award-winning commercials in the video above and check out the full list.

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At Texas Wesleyan, we have a rich history and a Texas-sized reputation. As stewards of the University, it is our responsibility to build a future as bright as our past.