Skip to Content
Welcome to the general business program. Find out more about getting your BBA in Business.
Watch the Video Watch the video

General Business

About Business

A B.B.A. in General Business gives you a broad foundation in key business disciplines—from finance and marketing to management and organizational behavior. You’ll take courses such as Money and Banking, Investments, Consumer Behavior, Organizational Behavior, Sales Management, and Leadership, gaining a versatile skill set that applies across industries.

This is the #1 major at the university, and for good reason: its flexibility, relevance, and career versatility make it a smart choice for students who want broad-based preparation for the business world. General Business graduates have become real estate agents, insurance professionals, retail managers, and entrepreneurs.

 

Online BBA in General Business

Earn your degree on your schedule with our 100% online B.B.A. Go full-time and finish in as little as three years—or complete your degree in as few as 15 months if you’re transferring in college credits.

Boost your resume by earning certifications through select 7-week courses:

  • Project+ Certification (MGT 3324 Project Life Cycle Management)
  • Professional Scrum Master (PSM I) (MGT 4314 Agile Project Management)
  • Lean Six Sigma Green Belt (LSSGB) (MGT 4335 Quality Management)

Smaller. Smarter. Faster. The benefits of a flexible online degree—combined with a clear path to the career you deserve.

See Online BBA Details
 

BBA to MBA Pathway

Our 100% online BBA to MBA Pathway options allow you to complete your bachelor's degree and master's degree faster than ever before. Texas Wesleyan. Smaller. Smarter. Faster.

Faster Masters

Take your business education further—faster. With Texas Wesleyan’s Turbo Two-Step, you can earn both your B.B.A. and M.B.A. in as little as four years. This streamlined pathway saves you time and tuition while preparing you for advanced leadership roles in your field.

On registration day, talk with your academic advisor and the registrar to get started. Complete your undergraduate degree, then transition directly into the online MBA program—no extra hurdles.

Choose from in-demand MBA concentrations such as:

  • Business Administration
  • Data Analytics
  • Digital Marketing
  • Supply Chain Management

 One university. Two degrees. Turbo-fast.

5th-Year Program

Want a competitive edge? Earn your B.B.A. in General Business followed by an online MBA with a concentration in Business Administration, Digital Marketing, Supply Chain Management, Healthcare Administration, or Data Analytics—all in just five years.